Video - Matchmaking Revolution: How Anupam Mittal's Shaadi.com Redefined Love and Marriage in India

Anupam Mittal's story is one of entrepreneurial vision and success in the field of online matchmaking. He founded Shaadi.com in 1996, at a time when the concept of online matrimonial services was still new and relatively unexplored in India. Despite facing skepticism and challenges, Mittal persisted, believing in the potential of using the internet to connect people seeking life partners. Through innovative strategies and a deep understanding of the cultural nuances surrounding marriage in India, Shaadi.com grew rapidly, becoming the go-to platform for individuals and families seeking matrimonial alliances. Mittal's dedication to providing a reliable and trustworthy service helped establish Shaadi.com as a trusted brand in the Indian matchmaking landscape.